Home Classic Limo BMW Isetta: The world’s first micro-car

BMW Isetta: The world’s first micro-car

by Allen Hooper
The world’s first microcar is the iconic BMW Isetta

The BMW Isetta is a unique, egg-shaped cruiser with rounded, bubble-like windows. Drivers and passengers enter the Isetta through a single, swinging front door, which caused a sensation when it was first introduced.

The Isetta’s peak speed is just 53 mph, but it manages to get an amazing 80 mpg. Of course, the most recognizable feature! “Refrigerator door,” as it were. The Isetta, produced by BMW, was created under license from an Italian carmaker. It is currently the most sought-after microcar to collect. Between 1955 and 1962, BMW produced over 160,000 Isettas.

The world's first microcar is the iconic BMW Isetta.
An original advertisement of the Iso Isetta (the catchphrase says “the small automobile for everyone”)

In the history of vehicle design, the early 1950s were genuinely distinctive. With the advent of new personal forms of movement, Europe was ready to celebrate its newfound peace as well as leave the horror of World War II behind.

Related : The Top 10 Classic Movie Cars of All Time

When cities and other production infrastructures are rebuilt, people’s economic circumstances gradually improve, setting the stage for the explosion of private mobility that will characterize the following decades.

Renzo Rivolta, an Italian engineer whose company, Iso Rivolta Spa, produced motorcycles and scooters, was one of the businesspeople who saw opportunities in that situation. Renzo decided it was time to create a new kind of car that was as compact as possible.

The world's first microcar is the iconic BMW Isetta.
An advertising picture showing the peculiar door and steering wheel swinging system of the Iso Isetta.

BMW Isetta 250

The world's first microcar is the iconic BMW Isetta.

It was produced between 1955 and 1962 and is frequently referred to as the little round “bubble vehicle.” With 161,728 units sold worldwide, the BMW Isetta was formerly the single-cylinder engined vehicle with the highest sales. It was the first BMW ever to be constructed in Britain (in Brighton), starting in 1957.

Related : Mercedes Benz Limousine – Mercedes Benz GLS

Between 1953 and 1958, Italian white goods maker Renzo Rivolta’s ISO business made and sold the Isetta, which (almost) filled a need for simple, cheap transportation after World War II. 

An advertising picture of the BMW Isetta 250 

The world's first microcar is the iconic BMW Isetta.

Cary Grant on the Isetta

The world's first microcar is the iconic BMW Isetta.

A cutout drawing of the BMW Isetta 250

The world's first microcar is the iconic BMW Isetta.
The world's first microcar is the iconic BMW Isetta.

Despite its small size, in the Fifties, the Isetta was intended as a family car


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